Social Media Senior Marketing Manager - Crypto - Ref: KC1419
An exceptional opportunity for a SoMe expert to join this hugely successful, market leading, global Hedge Fund platform, taking responsibility for driving market presence and visibility in the Crypto sphere. The role is suited to the best in their field who have natural flair for building business brand awareness through social media platforms and will relish working in an entrepreneurial environment, where you can offer creative thinking and innovation within a dynamic setting. The successful candidate will be part of the management team and central to the development and strengthening of the organisation’s social media strategy, acting as a key business partner to the organisation’s C-level executives.
Roles & Responsibilities
Expertly leading the organisation’s marketing function, driving market presence/ visibility, brand development, positioning, messaging, media and PR strategy, and reputation management
Creating and implementing marketing/PR programs to meet business objectives
Developing annual marketing strategy, campaigns and events to support organizational and business goals
Acting as an impactful ambassador for the business with external parties
Generating “hype” – expanding our visibility and creating excitement for company products
Managing the development, scripting, editing, and production of communications, including social media, website, blogs and other online outlets; research reports, briefs, presentations; quarterly corporate reports; online newsletters; and videos;
Overseeing interactive marketing and promotion, analytics, development, social media strategy and execution, including Adword campaigns, LinkedIn strategy, SEO/SEM programs and email campaign management, all with measurable ROI and a clear articulation of our product offering while compelling people to engage;
Partnering with Sales to understand sales needs and delivering supporting materials to build brand awareness, positioning, and lead generation efforts, all suited for modern-day outreach;
Managing marketing budgets, including expenditures, return-on-investment, profit-loss projections, and the tracking and maintaining of expenses within approved budgetary guidelines;
Experience & Qualifications
Please note: that due to the high volume of applicants responding to our adverts we are regrettably not able to feed back on all applications; only successful candidates will be contacted.